How the WWE utilised talent to build a multi-billion dollar company...
Who wouldn't want to drive a car that 007 drives...
How a boring company became a fan favourite Twitter account...
The ad that broke the internet...
How much would you pay for 220+ million eyes on your ad?
How a 5 letter word game took over the planet... (not literally)
How two "YouTubers" created millions with a couple of Instagram posts...
3 words. 0 products. 1 outcome. The best campaign ever?
I must admit that I am wearing Asics as I write this. There is nothing wrong with Asics or dad shoes!
What do you get when you cross a great brand with a bunch of superstar celebrities?
If you don't go to them, they'll bring them to you.
In no particular order (but with a little bias) the best marketing campaigns of 2021...