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Niall Ratcliffe

Niall Ratcliffe

BACK TO BASICS: DO FREEBIES WORK?
Jul 20, 2025

BACK TO BASICS: DO FREEBIES WORK?

2 recent thoughts I've had on marketing fundamentals...

Niall Ratcliffe
Niall Ratcliffe
ESSAY: THE FUNNEL IS THE WRONG WAY AROUND
Jul 13, 2025

ESSAY: THE FUNNEL IS THE WRONG WAY AROUND

Why most B2B funnels attract the wrong people (and how to fix yours)

Niall Ratcliffe
Niall Ratcliffe
NICHE FAME: HOW TO MAKE YOUR BUSINESS FAMOUS
Jul 06, 2025

NICHE FAME: HOW TO MAKE YOUR BUSINESS FAMOUS

4 lessons from one of the UK’s most memorable agency brands...

Niall Ratcliffe
Niall Ratcliffe
LINKEDIN ADS: THE PLAYBOOK PEOPLE IGNORE
Jun 29, 2025

LINKEDIN ADS: THE PLAYBOOK PEOPLE IGNORE

4 key learnings on LinkedIn ads that not enough people are paying attention to...

Niall Ratcliffe
Niall Ratcliffe
MAINSTREAM TRENDS: A MARKETING GOLDMINE
Jun 22, 2025

MAINSTREAM TRENDS: A MARKETING GOLDMINE

Live streams, storylines, and equity deals - the trends everyone's watching but no one's using...

Niall Ratcliffe
Niall Ratcliffe
MARKETING BRAIN DUMP: 3 IDEAS I WISH I'D HEARD 5 YEARS SOONER
Jun 15, 2025

MARKETING BRAIN DUMP: 3 IDEAS I WISH I'D HEARD 5 YEARS SOONER

Media brands, supply & demand transparency, and much more...

Niall Ratcliffe
Niall Ratcliffe
AI AGENTS: YOUR NEW GROWTH TEAM
Jun 08, 2025

AI AGENTS: YOUR NEW GROWTH TEAM

How AI agents are reshaping marketing teams from the inside out...

Niall Ratcliffe
Niall Ratcliffe
THE PERFECT WEEK: HOW TO DROWN IN LEADS
Jun 01, 2025

THE PERFECT WEEK: HOW TO DROWN IN LEADS

What repeatable lead gen actually looks like in high-performing businesses...

Niall Ratcliffe
Niall Ratcliffe
THE B2B INFLUENCER PLAYBOOK: A STRATEGY HIDING IN PLAIN SIGHT
May 25, 2025

THE B2B INFLUENCER PLAYBOOK: A STRATEGY HIDING IN PLAIN SIGHT

The quiet B2B marketing strategy no one’s taking seriously enough...

Niall Ratcliffe
Niall Ratcliffe
QUIZ FUNNELS: THE MOST UNDERRATED MARKETING TOOL
May 18, 2025

QUIZ FUNNELS: THE MOST UNDERRATED MARKETING TOOL

The strategy behind the most effective quiz funnels on the internet...

Niall Ratcliffe
Niall Ratcliffe
Get better at marketing, in 5 minutes, every Sunday. Used by 2300+ people to become marketing wizards.

Growing Viral

Get better at marketing, in 5 minutes, every Sunday. Used by 2300+ people to become marketing wizards.

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